The pop culture reference of adult entertainment does have an impact of the sex industry. In the early 2000's when "The Rabbit", appeared on Sex and The City, the toy literally bounced of the shelves and procreated numerous wannabe products. What is potentially unique about the 50 Shades Of Grey product line is the unlimited potential for product offerings from massage candles, to lingerie, to swings, etc. Adult retailers are enjoying the peaked demand created by E.L James and her descriptive imagination. Retailers, such as Babeland, are using the momentum of the novel to perpetuate market curiosity. Babeland has recreated a 50 shades inspired in store promotion that gives away a copy of the hit book with purchase.
At the moment however none of the "spin off" type products are in away related to Ms. James. However the author is currently pursuing a licensing agent. 50 Shades of Grey is transforming the sex industry and redefining the target demographic. The book has seamlessly managed to transform a taboo topic into a mainstream curiosity. Huge business, marketing and revenue maximization opportunities are available for The Fifty Shades of product lines. I will be interested to see how well the E.L. James does at managing the brand of Grey that will undoubtedly come of her hit trilogy.